Direct access
You work with me from the first question to the final line of code. Nothing is filtered through an account layer.
The person you brief is the person who designs and builds it. Fewer handoffs, clearer answers and direct responsibility.
The practice
LiberateWeb is the independent practice of Jan Kraus. After more than fifteen years building for the web, my goal is still simple: make useful things well, with people who value clarity.
Staying solo keeps the work close. There is no account-management layer and no translation gap between a decision and its implementation. You always know who is responsible—and why something was done.
I prefer a small number of trusted clients, focused work and the option of an ongoing partnership once we know the relationship works.
How I work
I start by understanding the operation, then agree a clear plan with visible milestones. If the scope changes, I tell you before the price does.
You work with me from the first question to the final line of code. Nothing is filtered through an account layer.
I build fast, accessible products your team can understand and update. The essentials are foundations, not add-ons.
Working progress, visible decisions and useful documentation mean you always know where the work stands and what comes next.
The process
Enough structure to keep the work predictable. Enough flexibility to respond when I learn something important.
Understand the operation, the constraints and the signals that will define success.
Turn what I learn into a lean plan, a clear scope and shared measures of progress.
Prioritise the useful parts, ship in thoughtful increments and keep communication close.
Test together, deploy with confidence and hand over straightforward documentation.
Monitor the product, capture what I learn and decide where the next improvement matters.
Technical philosophy
Technology is there to remove friction, not create theatre. I choose the simplest dependable approach that can do the job properly.
01
Established frameworks and patterns with a record of performing reliably in production.
02
New standards where they make the product faster or simpler—not because they are fashionable.
03
Straightforward architecture your team can understand, maintain and extend independently.
04
Performance, accessibility and security treated as foundations rather than finishing touches.
A good fit?
Bring the problem, the context and the awkward questions. I will give you a candid assessment and work out whether we should solve it together.
Book a short discovery conversation